Selected work

Three projects, start to shelf.

Each of these started as one problem — a menu nobody could read, a brand that vanished in a feed, a coffee shop with no logo — and ended as something a customer could actually use.

The projects

Brands people can find,
read and buy from.

Website design, branding and social content for consumer and B2B brands in New Jersey. Each project below started as one problem in the way of a sale.

Triple J Fast Food home page with a red hero, yellow display type and a large burger photograph.

Website · Menu system

Triple J Fast Food

A Dominican takeout counter in Perth Amboy running about sixty items off one griddle. The old site pushed nearly every question to the phone. We rebuilt it around how people order — the full menu priced on the page, and the things customers ask before buying answered where they land.

The full Triple J menu board laid out in three priced columns on a near-black page. Find Us page with address, hours, delivery apps and a printed receipt graphic.
Scope
Web design, build, menu system
Sector
Restaurant · B2C
See the project
Big Spoon campaign poster reading Go big or go home beside a loaded soft-serve swirl.

Branding · Campaign · Social

The Big Spoon

A soft-serve shop that has to win the feed before it wins the street. We drew the logo, held the palette to black and bright blue, and handed over templates the team fills in themselves — so a month of posts still reads as one brand.

The Big Spoon logo: white script and block lettering with a blue spoon forming the letter G, on a deep blue field.
Scope
Branding, campaign, social templates
Sector
Dessert · B2C
See the project
Love and Latte logo in black on a warm cream backdrop, beside a cappuccino and a croissant.

Branding · Packaging

Love & Latte

A neighborhood coffee shop opening on a street that already had two. It had to feel warm without the kraft paper and chalkboards the others were already using, so we drew it a logo of its own and built the packaging around it.

Iced matcha latte in a clear cup printed with the Love and Latte logo. Love and Latte hot cup with a repeating heart pattern, lit by afternoon shadow.
Scope
Logo, packaging, brand guidelines
Sector
Café · B2C
See the project
Your project is the next one on this page.

We take a small number of projects at a time, so you get our attention. Tell us what you sell and what’s in the way, and we’ll tell you straight away whether we’re the right people for it.

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